Wednesday, October 07, 2009

More viewers watch Fox at 3am than CNN at 8pm

As you know there is an ongoing campaign by the Left to get advertisers to pull their ads from the Glenn Beck show on Fox. It has had limited success but has failed in its mission to stop his show altogether. Why? Glenn Beck pulls the viewers for Fox big time, his ratings almost on par with the highest rated show in cable television, The Factor with Bill O'Reilly. The advertisers haven't left Fox, they are just not advertising during Beck's hour. Given time, they will return.

The liberal media hate Fox. While they struggle to stay afloat, the Fox juggernaut keeps gaining momentum. Advertising in the leftwing /liberal msm is like shouting to an empty stadium.

But it doesn't stop them having a dig at Fox at every opportunity. News24 the other day ran a smug announcement that a single obscure advertiser in Britain had also caved in and pulled their ads from Fox News Channel/ Sky News. Wow. That's big news. Not. Nobody likes bullies and picking on the new guy won't win people over. It's thanks to channels like Fox that viewers are more switched on and know the propaganda game being played. Memo to UK readers: boycott Waitrose.

To demonstrate how desperate it has become for the liberal media, a general topic show on Fox called Red Eye screened at 3am in the morning draws more viewers than CNN at prime time!

***

Fox News’ 3amET comedy/news hybrid Red Eye is in a league of its own when it comes to cable news shows. But that doesn’t mean it isn’t a player in the ratings.






Despite its late (or early, depending on your sleep habits) start time, the ratings for the show continue to improve, and surprisingly, top some cable news competition you might not expect.

Last week we were forwarded this message board post on ActivityPit.com – Red Eye’s online community that feeds its dedicated base of fans. Here’s a part:


The ratings came out for September and Red Eye is up over 30% in total viewers and up 50% in the key demo (25-54) since July.
They have more overall viewers than every CNBC show, every MSNBC show that is on before Hardball, most of HLN, and American Morning on CNN.

The show is looking up year-to-year as well. Compared to September 2008, the program grew 23% in total viewers and 43% in the A25-54 demographic. But let’s look at the individual shows.


Last week we wrote about the 13 shows at the top of the ratings in September – all on Fox News.


Red Eye, naturally, wasn’t one of them. Here’s where they fell – this is the full chart for September programs.

Red Eye averaged 432,000 total viewers and 202,000 in the demo. Let’s deal with the demo first – CNN’s 8pmET show, hosted by Campbell Brown, averaged 191,000 in the demo. Let’s just let that one sink in – Fox News had more people in the all important A25-54 demographic watching their channel at three in the morning (east coast time) than CNN had for the show that leads off their prime time. This says as much about Fox News as it does about CNN. Wow.

In total viewers (and demo), Red Eye beat the cable news competition three hours later. All three other morning shows, MSNBC’s Morning Joe, CNN’s American Morning and HLN’s Morning Express had less viewers in September.

Part of the credit for this can be attributed to Red Eye, which has been consistently growing since its debut in 2007 and built up a solid following. Host Greg Gutfeld and regulars Bill Schulz and Andy Levy have been effective in connecting with their viewers through new media and other means. Some credit goes to Glenn Beck, whose repeat at 2amET was added a few months ago, providing a nice lead-in for the show. But in general, this shows not only the continued and expanding dominance of Fox News, but a major boost for the program some people thought wouldn’t survive.

It has, and continues to defy the odds, pulling in strong ratings, big guests and interesting segments at an hour normally reserved for re-runs and infomercials.

And while Fox is at least bringing people the news, below tells you why CNN and other liberal media outlets suck..

CNN helps Obama out by … fact-checking Saturday Night Live’s comedy skit

CNN: Thy name is shameless.

Stooping to depths only MSNBC would explore on a bad day, CNN's The Beard attempted to rescue his Dear Leader from SNL's "not fair" and "not true" segment of Obama over the weekend. Can you believe this? When has this been done before? Did SNL get fact-checked over their "I can see Russia from my backyard" comment by Tina Fey? [BTW: For all of you who failed to receive a fact-checking from CNN, Palin actually said you can see Russia from Alaska].

Grabbing a second helping of shamelessness, CNN labels Tina Fey's impression of Palin "dead on" at the end of their fact-checking segment. No matter what side of the aisle you stand on, you have to admit this is embarrassing and distressing.


0 Opinion(s):